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Land Rover Australia Donates All- New Discovery To Australian Red Cross As Part Of The ‘Road Trip For A Reason’

Land Rover Australia has donated one of the first All-New Discovery vehicles to land in the country to Australian Red Cross.

A highlight of its ‘Road Trip for a Reason’ campaign, the partnership between Land Rover and Australian Red Cross saw Land Rover ambassador George Gregan visit the Northern Territory and share his passion for sport with remote communities.

Says Andrew Kenyon, Director, Northern Territory for Australian Red Cross: “Distances in the Northern Territory are so vast and the addition of this Land Rover vehicle will make a huge difference over the next 12 months, helping our team to reach people in remote communities”.

In Alice Springs, Australian Red Cross supports ‘at risk’ children from difficult family situations, encouraging them  to participate in team sports; the programme has had great outcomes, with better school attendance, improved social participation and reduced anti-social activities. Australian Red Cross also travels regularly to communities over 500 kilometres away, such as Tennant Creek, to address issues of safety for women and children, and to help the community find ways to develop their own solutions. In partnership with DriveSafe NT, Red Cross helps young adults to gain their driving licences, making a huge difference to their employability in central Australia and at the same time contributing to improved road safety.

Says Matthew Wiesner, Managing Director of Jaguar Land Rover Australia: “The partnership between Land Rover and Red Cross goes back more than sixty years. We are proud to support Australian Red Cross, and to donate a Land Rover Discovery to the Northern Territory operation for a year so that they can continue the incredible work they do supporting remote communities.”